Advertising copywriters produce words for print, TV, radio and online adverts.
£20,000 Starter
to£80,000 Experienced
37 to 39 a week
evenings occasionally
You can get into this job through:
You'll usually need a foundation degree, higher national diploma or degree in a related subject like:
It may be possible to enter this job with a degree in an unrelated subject such like aw or biochemistry.
You can work towards this role by starting with an advanced apprenticeship as a junior content producer.
You'll usually need:
The key to finding work is to get as much work experience as possible. It will help you get a better understanding of the role, and make contacts who may help you to find paid work in advertising. You could try:
Social networking sites like Twitter or LinkedIn can be useful for finding and contacting companies.
AdMission has a list of agencies that may offer work experience or internships.
You can apply to companies directly if you have some of the relevant skills and knowledge required for this role.
Some advertising agencies may also consider your application if you don't have a degree. You'll need to show off your creativity, writing skills and business sense.You could showcase your creative and communication skills through your own blog, website or social networking sites. You'll also need to develop a portfolio of your work to show potential employers.
You could also enter the D&AD New Blood competition, which is aimed at students and recent graduates not already employed in a creative role. It gives you the opportunity to work on real client briefs and showcase your work.
You can find out more about becoming an advertising copywriter from the Institute of Practitioners in Advertising and Creative Choices.
You'll need:
You'll then:
You could work in an office or at a client's business.
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