In order to successfully use social media for business, it is essential to have a clear strategy and create good content to encourage audience engagement. You'll learn both in this class. This course is FREE if a) you live in London and your job is at risk of redundancy or b) you are either on Jobseekers' Allowance (JSA) or Employment & Support Allowance(ESA) or c) you receive other state benefits (including Universal Credit). For more information click here This course takes place in the classroom, please follow this link to find out what we are doing to keep you safe: Staying COVID-19 secure at City Lit
|Qualification name||Non regulated Adult skills formula funded provision, Entry Level, Marketing and Sales, 3 to 4 hrs, PW A|
|Awarding organisation||Generic award - no awarding body|
|Course type||Classroom based|
|Course start date||22nd November 2021|
|Cost description||Senior fee: 39 Concession: 25|
Students taking this class need to arrive with a comfortable, working knowledge of how to use LinkedIn, Facebook, Twitter and Instagram. (perhaps having taken our course Social media for business previously) This class will focus on writing content for social media and where/when to post. Students who do not have social media accounts set up or have not used social media before may find this class more advanced. Please check the City Lit website for details.
Write a social media strategy for your business for one year Create social media content to post to LinkedIn, Facebook, Twitter or Instagram Recognise opportunities for gaining reach on social media with good content and hashtags.
Part of the course will be delivered in lecture,offering a theoretical background to content and social media marketing.We will look at case studies and examples of good content marketing and work in groups on exercises to help write content.Then,we focus on the individual�s business by creating a social media strategy and examples of content that can be placed on social media.We will discuss when and where to post the content... Please check City Lit website for more details.
="You should have access to your existing social media account(s). If you don�t have existing account(s) you will need to have a valid email address and its password to sign up for a new account. This will help you to practice the course content during the class and gain valuable hands-on experience."
Other social media related courses such as Social media for business:introduction,LinkedIn: a detailed introduction, Instagram for business: introduction, Blogging: write your own blog using WordPress, Video blogging with YouTube, Facebook for business, Social media for business: intermediate, Social media apps, tips and tricks.
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