|Qualification name||Non regulated provision, Level 2, Marketing and Sales|
|Awarding organisation||Generic award - no awarding body|
|Course type||Classroom based|
|Course start date||31st July 2021|
This training course is ideal for organisations or individuals looking to get a basic understanding of marketing concepts. There are no formal entry requirements.
Our one day Introduction to Marketing/Digital Marketing introduce you to basic marketing and digital marketing concepts. This is very much an introduction course and will cover a wide range of concepts. YOU WILL LEARN HOW TO Analyse the role of marketing communications within your organisation Uncover the needs of target audiences to aid communications messages; Introduction to electronic media in a marketing communications context; Introduction to key marketing communication tools and technique
After completing this course you could complete another of Lakes College’s Marketing or Social Media short courses.